Pacto Navio

PERNOD RICARD - HAVANA CLUB

OUR ROLE

Social media strategy, Social media management, community managemement, creative website, UX/UI design, copywriting & storytelling, sound design.
logo_INPACK_colour

THE CLIENT & THE CHALLENGE

Havana Club International is a well-known Cuban rum brand. Following a winning competition, the spirit brand commissioned us to conceive and produce a creative website to support the launch of their new rum, Pacto Navio, with a social media campaign on Instagram on its side.
Havana_Club_Logo

THE IDEA

Pacto Navio is a rum with a strong maritime character, we took this unique angle as a starting point to fill the blanks of its history. 
Our main bias was to develop a whole rich illustrative branding around the product and to play the storytelling card completely.
The result is well and live in 4 languages, go to the webiste.

UI Design & Illustrations

Chapter one_Desktop HD
giphy (1)
Chapter two – Desktop HD@1x
Product_Desktop HD_V13
Ways to drink – Desktop HD
Store locator_Desktop HD

Project made with the creative agency Pixelfordinner.

La petite sélection

Fédération Équestre InternationaleInternational Social Media campaign - Brand content - Website

Pacto NavioProduct launch - Brand content - Experience website - Social Media strategy

KlaoosBrand strategy - e-commerce website - Brand content strategy - Social Media strategy

Havana Club Cocktail ClubBrand content - Mobile website

Jaeger-LeCoultre MemovoxCross platforms Mobile app

William L.Brand strategy - e-commerce website

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