OUR ROLE
Brand strategy, Branding, Brand content, UX/UI design, production management, e-commerce, copywriting.
THE CLIENT & THE CHALLENGE
William L. is a new French watchmaker brand, they came to us to create their identity from scratch, from the brand strategy to the e-commerce website.
THE IDEA
We created an intricate brand identity within the watchmaking tradition and codes but with a modern take, embracing the product’s design. This concept will guide our decisions throughout the creative process.
To get those stylish yet affordable watches onto the widest variety of wrists possible, we imagined an e-commerce platform which balances modernity and fresh copywriting, articulated through the watch- market’s codes.
See by yourself on their new e-commerce website.
UI Design
Project made with the creative agency Pixelfordinner.
La petite sélection
Fédération Équestre InternationaleInternational Social Media campaign - Brand content - Website
Pacto NavioProduct launch - Brand content - Experience website - Social Media strategy
KlaoosBrand strategy - e-commerce website - Brand content strategy - Social Media strategy
Havana Club Cocktail ClubBrand content - Mobile website
Jaeger-LeCoultre MemovoxCross platforms Mobile app
William L.Brand strategy - e-commerce website
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